This Is How Retailers Can Start Embracing In-Store Technology!

An in-store experience can be like visiting your favourite happy-place.  It can promote retail therapy or perhaps the impulsive thrill of a shopping spree.  Touch and feel tactile products.  Try them on.  Examine their features.  – All in a room…

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Marketers: Is Your CRM Growth Strategy Focused on Email AND Mobile Acquisition?

Are you taking marching orders from senior executives who are stuck in 2005? You know!? That top-down focus on the wrong strategic marketing goal for tomorrow. I keep speaking with companies still focused on email acquisition, and resistant to mobile…

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