ROI Calculator | Mobile Messaging Campaigns
How Our SMS ROI Calculator Works
Our SMS Marketing ROI Calculator is built for any marketer thinking of trying text message marketing for the first time. Fill out the form below and we’ll give you a real world benchmark for your campaign ROI.
Whether you’re a seasoned marketer or just beginning to explore the potential of SMS marketing, our tool is designed to be user-friendly and insightful.
Using our calculator is as easy as 1-2-3:
- Input The Number of Contacts in Your Database: Start by entering the number of contacts you have in your database. If you don’t know the exact number, just start with 10,000.
- Average Order Value: Next, input the average order value generated at your online and/or physical stores. This is the average dollar amount each time a customer places an order.
- Contact details: We’ll send you an email with the real information.
Our goal is to empower businesses like yours to make data-driven decisions that optimize SMS marketing strategies and maximize your returns.
Calculate My ROI!
SMS Marketing ROI Case Study
In a recent SMS marketing campaign, we ran a SMS vs Email case study with a 100-store retail chain with a marketing list of 3,000 contacts and we experienced remarkable results.
The campaign, which cost $150 to run, led to 192 sales conversions, resulting in a substantial $9,000 in sales uplift.
To calculate the Return on Investment (ROI) for this SMS marketing effort, we followed a simple formula. First, we subtracted the total costs of the campaign ($150) from the total revenue generated ($9,000), giving us a net profit of $8,850.
Next, we calculated the ROI percentage by dividing the net profit by the total costs and multiplying by 100. The astonishing result was a 5900% ROI.
This means that for every dollar invested in the SMS campaign, the retailer received an outstanding return of $59 in revenue. Such a high ROI demonstrates the immense potential of SMS marketing to drive substantial sales uplift, making it a highly effective and profitable marketing channel.”
This real-world example showcases the tangible benefits of SMS marketing, highlighting its ability to deliver exceptional ROI and contribute significantly to a business’s bottom line.
